Your next call with a reporter is going to be awesome. Here’s why
You want PR. Who doesn't? Being featured on a news website and watching the number of visitors rise in your Analytics is one of the best feelings for an entrepreneur. Let's , make your next call with a...
View Article5 Places To Launch Your Product And Get Huge Exposure
Launching a product and reaching a wide audience can be tricky. As a startup on a budget, you also don't want to break the bank. That's why I created the list of top 5 places to launch your product,...
View ArticleWhen You Should Start Using Email Marketing
Email marketing is a great way to engage with your leads and customers and update them on promotions, new features. It is a powerful tool that enables you to cost-effectively communicate with your...
View ArticleIt’s Not About Sales But Providing Value
"Don't just pretend, provide real value. People notice when you are not real and just try to sell." Avigail Levine, Marketing & Community Manager at Aleph VC, shares her marketing tips and tools in...
View ArticleFollow Your Customers Yellow Brick Road
Our company had over a hundred paying customers so we set ourselves on trying to hit 10% weekly growth. We came up with so many ideas. But here’s the problem: none of them worked. The post Follow Your...
View ArticleThink outside the box. Disruption brings results
"One of the basic mistakes I see is the inability of companies to perfectly define and communicate their unique value proposition. That’s an important key in creating the marketing messaging." Omri...
View ArticleHow I Built A Scalable Marketing Machine
Yam Regev, CMO of webydo, on the importance of numbers-oriented marketing, building a scalable marketing machine and the must-have tools you should use for your startup's marketing The post How I Built...
View ArticleWhy Content Marketing is a Key to Growth
David Tintner, co-founder of Hacking UI on the importance of content marketing in growing the Hacking UI community, and why the first question you should ask is will this product or service solve a...
View Article5 Tech Journalists You’d Be Smart To Follow
A quick way to cut through the noise is to find your trusted sources. I discovered early on that following reporters on Twitter (not necessarily news outlets) has three great benefits. Here are my top...
View ArticleWhy a Good Narrative Can Change Perceptions
With a background in psychology and international relations, together with my experience in the field, I knew the power of a story. A good narrative can change perceptions; changed perceptions can...
View ArticleTop 10 Free Design Tools For Non-Designers
Not a designer? Don't worry - I've curated the top 10 design tools that any entrepreneur should know, including Canva, FontPair and IconStore The post Top 10 Free Design Tools For Non-Designers...
View ArticleBest Social Media Marketing Tips for a $0 Budget
Setting up social media accounts for your startup is a very important aspect of your online presence and a great (free) way for your potential clients to easily discover and find you. This is how you...
View ArticleThe Secret is to Create Good Content that People will Like
Write good things that people will link to, don’t ask people to like your page as it won’t generate real traction. If you have 100k likes on your page and see 2 comments on each posts, it looks...
View ArticlePlease do not Confuse Innovation with Value
Moriya Kassis, Product Management Consultant for startups in the 3D printing, Wearables, and IoT domains and Venture Associate at UpWest Labs on common mistakes startups make and tips to create a...
View ArticleB2B Marketing Hacks: From 0 to Acquisition in 2.5 Years
Growth hacking tips for B2B startups from Dori Harpaz, former Director of Marketing at Incapsula, that was acquired just after 2.5 years of operation and current VP Marketing at Secdo. The post B2B...
View ArticleIf I Was Starting from Zero, Here’s What I’d Do To Get Traffic
Growth Hacking is one of the most buzzed about marketing strategies. Vincent Dignan, one of the best growth hackers, shares his top 10 secrets of what he would do, if he had to grow his brand all over...
View ArticleConsistency is Key, There are No Shortcuts
Dan Landa from Google on Google Ads tips for startups, and setting startup-like operation at Google (and growing revenue by 1500%) The post Consistency is Key, There are No Shortcuts appeared first on...
View ArticleTop 10 Social Media Management Tools
Managing your social media accounts is crucial for your company’s online presence and lead generation, whether you sell to consumers or businesses. Social media is a direct two-way channel to your...
View ArticleThere is Such Thing as Bad Publicity
It is said that all publicity is good publicity. Does this bode true? Is it relevant to startups in their first steps in the PR world? Eugene Khot with this real-life story of a startup gone rogue. The...
View ArticleLinkedIn Ads Targeting: The Complete Guide
LinkedIn Ads are very different than AdWords and Facebook. In this post, Gabriel Ehrlich will lay down a step-by-step guide to choosing the best audience to target, and how to capture your next leads....
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